Learn to Understand the PLR Process

Content is the Lifeblood of Your Site – Your PLR Process Guide

The free PLR Process Guide starts as follows:

                   “When we talk about content, we talk about
                    actual sustance on your site….articles,
                    graphics, images, videos, audio, whatever
                    is is that is the driving force of your site….”

                  There are 6 levels of content:

                  – Scrapped
                  – Auto Generated
                  – Private Label Rights (PLR) Content
                  – Unique Content
                  – High End PLR Content
                  – High End Unique Content

                  These are the levels of bad and good content…..

Read on yourselves in in the Free PLR Process Guide (direct zip-download).

But before you start, here is an overview what the PLR Process is all about: 

1. What is PLR (Private Label Rights)
2. Top 3 ways to use PLR Content
3. Top 3 mistakes people make

I want to explain what PLR is, because there is a lot of misinformation and I like to help set the record straight! So what is PLR?

It’s simple, it is content that you can put your own name to. Private label rights (PLR) has been around for a long time and you will see vitamin companies, electronics manufacturers or other offline businesses doing it all the time. From a content point of view though (or in respect of articles etc.) it is content that you can put your name on, and use in anyway you’d like to. The only restriction is that you cannot sell it without having the resell rights too. 

These are the top 3 things you can do with PLR products

1. Build a site and populate them with the content, monetizing it with
    adsense and affiliate programs

    Simple really, all it means is that you are building a site, and
    whacking the content up with some adsense and affiliate products,
    and then start the search engine optimization process (this is a
    whole other area) and start getting ranked in the search engines.
   
    What I’d do if it were me (and it is since I do this too), is put
    up 2 separate sites (go to a place like www.domainsbot.com and
    search for an ‘on topic’ domain name) use a free template from
    somewhere like www.oswd.org and build my site from that (you can
    use something like Dreamweaver, Frontpage, XSitePro, or a site
    builder like Instant Article Wizard).

2. Submit to article directories to build traffic to existing sites

    This requires that you rewrite about 75% of the article at least! Now
    you might be saying, “well why would I get articles just to rewrite
    them?”. Have you ever sat down and tried to write 40 articles? I have
    timed it and it takes at least 4 days, writing about 10 a day and taking
    about 40 minutes to 1 hour to write each one.

    Once I learned about PLR articles, a 75% plus rewrite takes me maybe
    20 minutes (in reality it is more like 10 minutes once you get good at
    it). It’s really simple, all you need to do, is read the paragraph that
    you are rewriting, digest it, and then just write it in your own words,
    expand on it, make some additions, change some stuff, and there you go!

    If you have finished your rewrite, go to some of the article submission
    places like www.isnare.com or Affsphere and away you go!

3. Turn it into an autoresponder

    Now, I have had to write the autoresponder text myself. But it is no different
    than if I had gotten someone to write information for me (like PLR articles)
    and put them up for you as content. Articles are just content, that’s it. An
    autoresponder is a way you can get your people coming back to your sites
    more and more often, and is a great way to build rapport, so long as you
    are actually giving something of value.

Top 3 mistakes people make

So if PLR is so easy to use, how do people make mistakes? Well that’s easy…

1. Join a service that is sub par or is part of a wholesaling network

    There are a lot of services out there that offer sub par quality content.
    It’s written by writers that don’t have English as their first language,
    or in some cases, give content that is less than third grade level.

    It should be obvious you don’t want to join these kinds of PLR memberships.

    The other thing is that there have become a few wholesaling PLR networks.
    What this means is that a membership can offer PLR material that other
    memberships are offering. They get their articles all from the same source,
    and the articles are identical!

    Why do you stay away from these? Because the service might say “limited
    to 300 people” but the reality is that there are 10 or 20 other places
    out there that are offering the same material to the same number of
    people!

2. Join a service that has too many members or offer backlogs to their articles

    This should be quite obvious, but places that are open to 1000 people,just
    aren’t the place to join (unless you are getting it really cheap!).

    The reason is that the more people that have the content, the more people
    you are going to be competing with, and the less likely people are going
    to rewrite their content.

3. Forget about the fundamentals of building sites

    Sometimes people get into this building frenzy, which makes them just want
    to build site after site after site. The problem with that is that on the
    internet the phrase “Build it and they will come” just doesn’t apply. This
    is where you need to remember the fundamentals of building a site.

    When you build a site, make sure that you keep the on page SEO factors
    right, and that you are building the site over time, slowly uploading
    content, and building links. Important stuff, but it needs to be
    remembered.

How to use PLR Content to exploit Long Tail Keywords 

How many sites do you own, where the traffic generated from long tail keywords far exceeds that of the main keyword? I know personally about 60% of my sites gain most of their traffic through their long tails as opposed to their mains. Therefore how can we exploit the long tail keywords of individual niches in a way that will maximize traffic without spamming the search engines?

So what are long tail keywords?

Long tail keywords are basically keywords that contain the main keyword(name of the niche) plus other words. For example if the main keyword was ‘cosmetic surgery’ an example of a long tail would be ‘cosmetic surgery in Los Angeles’.

And what’s so great about long tails?

Good question and the answer has to do with their level of competitiveness. Most long tail keywords are linked with low competition in the search engines. Well you may think “so what, hardly anyone searches for ‘cosmetic surgery in Los Angeles’ or ‘dog training in Montana’”. You’re right, but what if you had 50 pages that all targeted different long tail keywords? Let’s say the average amount of visitors that one of those keyword brings in a month is 100. Multiply that by 50 and you’ve got 5000 unique’s each and every month.

Now tell me this, how hard do you think it would be to rank for those keywords? Easy! That’s right, most long tail keywords are incredibly easy to rank for in the search engines. In fact on many occasions all that’s required would be to upload a page that has content targeted towards a long tail and as soon as it’s gets indexed, you may find it ranking on the first page immediately.

Don’t get me wrong, I’m not saying you should forget about targeting your main keyword and just focus on the long tails. By all means you should still have a page – usually your home page – that targets the main keyword for your niche, but you have to realize that almost all of the time it’s going to require a lot of SEO before you see any real traffic coming from that particular keyword. So, why not at the same time, build pages that will gain traffic faster and act as window pages into the main heart of your website?

So what do I do if I don’t have time to write 50 pages worth of content?

PLR Content to the Rescue

Right now PLR content is easily the best way of exploiting the long tails of any particular niche. Why? Well depending on the type of PLR content you have at your disposal, most PLR articles are written based around specific long tail keywords. That means you will be able to build pages that have content specifically optimized for individual long tail keywords, which the search engines will absolutely love!

If you don’t want to spend a lot of time writing article after article on topics like ‘dog training in Montana’ or ‘lip eczema relief’ and you can’t afford to pay someone to write these articles for you, PLR content is the solution you are looking for. Go now to the Free PLR Process Guide to reead on…

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